图书介绍
马云的颠覆智慧pdf电子书版本下载
- 快刀洪七，冯玉麟著 著
- 出版社： 北京：五洲传播出版社
- ISBN：9787508526782
- 出版时间：2013
- 标注页数：153页
- 文件大小：9MB
- 文件页数：161页
- 主题词：电子商务－商业企业－企业管理－经验－中国－英文
PDF下载
下载说明
马云的颠覆智慧PDF格式电子书版下载
下载的文件为RAR压缩包。需要使用解压软件进行解压得到PDF格式图书。建议使用BT下载工具Free Download Manager进行下载,简称FDM(免费,没有广告,支持多平台）。本站资源全部打包为BT种子。所以需要使用专业的BT下载软件进行下载。如 BitComet qBittorrent uTorrent等BT下载工具。迅雷目前由于本站不是热门资源。不推荐使用！后期资源热门了。安装了迅雷也可以迅雷进行下载！
（文件页数 要大于 标注页数，上中下等多册电子书除外）
注意：本站所有压缩包均有解压码： 点击下载压缩包解压工具
图书目录
CHAPTER 1 Unorthodox Innovation:A New Way of Thinking 9
What Is Unorthodox Innovation? 9
Case 1 Laziness Drives Innovation 11
Case 2 Ma Survived the River of Internet 14
Case 3 205 Mercedes-Benz Smart Sold within Three Hours 21
CHAPTER 2 Dreams behind the Unorthodox Innovation 25
Case 1 Days of Burning Passion 29
Case 2 Money Is Not a Problem for Ma 35
Case 3 A Roadblock Called Money 46
Case 4 Ma's Dream Nurtured by His Entrepreneurial Value 55
CHAPTER 3 Unorthodox Innovation Is Insight 63
Ma Tells You the Secret of Making Money 63
Case 1 Stay Away from Bluffing 65
Case 2 The Greater Taobao Strategy 70
Case 3 To Block and to Make Public 73
CHAPTER 4 Innovation and Subversion 81
Case 1 Ma and Movie-Making 82
Case 2 The Unique Tao 83
Case 3 Making Inroads in the US Market 90
CHAPTER 5 Efficient Execution-Key To Subversion 95
How Did Execution Capacity Become Scarce? 95
Case 1 Acting Quickly 97
Case 2 Ma's Reputation and His Execution 101
Case 3 If the Mountain Didn't Come to Me,I Would Go to It 108
Case 4 Loyalty Pays Off 113
CHAPTER 6 Unorthodox Innovation Calls for A Sense of Crisis 119
Case 1 The Crisis Has Come.Go Spending Your Money!!Go Shopping!!! 120
Case 2 The Crisis Never Stays Away 124
Case 3 For My Country 127
CHAPTER 7 The Hardest ofUnorthodox Innovation-Self-Denial 133
One's Worst Enemy Is Oneself 133
Case 1 The Great Withdrawal 134
Case 2 Pressure for Real 145