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Chapter 1 The Chinese Dream：Enhancing China's Soft Power 1

Localization of the Soft Power Theory in China 5

Core of Soft Power：Culture 7

Strategic Goal：To Develop a Strong Socialist Culture 11

The Chinese Dream：The Essence of Cultural Soft Power 13

Chapter 2 Chinese Dream,American Dream,European Dream 25

Are These the Same Dreams? 26

Why Is the Chinese Dream Different? 29

Chapter 3 The Appeal of Chinese Values 39

The Globalization of Chinese Values 42

Core Chinese Values 47

Chapter 4 China's Growing Soft Power 57

The Growth of Soft Power and the Rise of China 59

Comments from the Rest of the World 67

The Global Influence of China's Soft Power 75

The Three Dimensions of China's Diplomatic Soft Power 77

Chapter 5 Improving the International Image of China 93

Challenges and Solutions for China's International Image 94

How Can We Improve China's International Image? 99

Building Up the International Image of the CPC 106

Improving the Discourse on Ethnic Affairs 112

Development of China's City Brand and Soft Power 119

Chapter 6 Enhancing China's Soft Power in the Future 125

Carrying On and Promoting Harmonious Culture 126

Building Three Cornerstones for the International Strategy of Contemporary China 129

Maintaining Ethnic Solidarity and Territorial Integrity 137

Acting as a Responsible Major Country 143