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LESSON ONE 1

Reading The Travel and Tourism Industry 1

Further Reading Thomas Cook 8

Oral English Practice Welcoming 11

LESSON TWO 14

Reading Transportation 14

Further Reading The Car Rental Business 20

Oral English Practice Sightseeing on the Way 24

LESSON THREE 28

Reading Tours 28

Further Reading Sales 38

Oral English Practice Checking in and Checking out 41

LESSON FOUR 46

Reading Travel and Tourism Marketing 46

Further Reading “Off-peak”Tourism Operation 56

Oral English Practice Tourism Marketing 59

LESSON FIVE 63

Reading Hotels and Motels 63

Further Reading Complaints 71

Oral English Practice Reception 74

LESSON SIX 79

Reading The Rooms Division 79

Further Reading A Hotel Concierge 87

Oral English Practice Housekeeping 89

LESSON SEVEN 93

Reading Food Service 93

Further Reading Chinese Cuisine 99

Oral English Practice In the Restaurant 102

LESSON EIGHT 107

Reading Hotel Chains 107

Further Reading J.Willard Marriott，Sr. 114

Oral English Practice Hotel Service 116

LESSON NINE 120

Reading Travel Distribution Channels 120

Further Reading A Travel Agent 127

Oral English Practice Booking Tickets 129

LESSON TEN 133

Reading The Travel Agency as Intermediary 133

Further Reading Outside Sales Representative 140

Oral English Practice The Travel Agency as Intermediary 142

LESSON ELEVEN 145

Reading Types of Travel Agencies 145

Further Reading Solutions to the Travel Agency's Problem 152

Oral English Practice Tour Information 155

LESSON TWELVE 158

Reading The Package Tour 158

Further Reading Tour Guide 165

Oral English Practice The Package Tour 170

LESSON THIRTEEN 174

Reading The Ingredients of a Tour 174

Further Reading The Best Tour of China 182

Oral English Practice Itinerary 185

LESSON FOURTEEN 189

Reading Entertainment 189

Further Reading Chinese Festivals 197

Oral English Practice Tour in the Scenic Spots 200

LESSON FIFTEEN 205

Reading Resume 205

Further Reading Resume 213

Oral English Practice Applying for a Job 215

LESSON SIXTEEN 219

Reading Interviewing 219

Further Reading Letter of Application 226

Oral English Practice Interviewing 229

APPENDIXES 234

REFERENCE 266