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Table of Content 1

Chapter 1:Introduction,Research Problem ＆ Objective 1

Chapter 2:Literature Review 9

Chapter 3:Research Method 34

Chapter 4:Data Analysis 47

Chapter 5:Discussion and Conclusions 74

References 84

Appendix 1 Survey Questionnaire 97

Appendix 2 Interview Questions for International Students 103

Appendix 3 SPSS Data Analysis Result 105

List of Table 13

Table 1 Summarized Theories of Choices within Higher Education 13

Table 2 Succinct Argumentations about the Relationship of Service Quality ＆ Customer Satisfaction 14

Table 3 Some Key Laws,Rules,Regulations and Documentation of Chinese-Foreign Cooperation in Running Institutions and Programmes 25

Table 4 A Trajectory of China's Move to Mass Higher Education:from the Policy Perspective 28

Table 5 Programme Models by Numbers 47

Table 6 Sources of Information by Ranking(1) 49

Table 7 Sources of Information by Ranking(2) 50

Table 8 Sources of Information by Ranking(3) 51

Table 9 Sources of Information by Ranking(4) 51

Table 10 Sources of Information by Ranking(5) 52

Table 11 Correlations of'Before-After'by Paired-Samples Test:UK Universities 59

Table 12 Correlations of'Before-After'by Paired-Sample Test:Joint Programme 61

Table 13 Correlations of'Before-After'by Paired-Sample Test:UK Country 62

List of Chart 5

Chart 1 Top Ten Countries/Regins by Number of Partnership with China 2003 5

Chart 2 Age-Specific Enrolment by Year 28

Chart 3 Number of Joint Ventures by Area 2003 29

Chart 4 Numbers of Chinese-Foreign Cooperatively Running Schools by Levels 2003 30

Chart 5 Approved Sino-Foreign Cooperative Disciplines by Number 2003 30

Chart 6 Involved UK Universities by Numbers 48

Chart 7 Programme Titles by Numbers and Models 49

Chart 8 Decisive Factor for Staying with a China-UK Programme by Mean 56