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Introduction 导言 1

Chapter One How to Apply for the Ideal Job 如何申请理想的工作 4

Exercise 1 Pharox 14

Exercise 2 Lawson Hotel 17

Exercise 3 Modern Industrial 19

Chapter Two The Résumé and the Interview 简历与面试 27

Exercise 4 Industrial Lubricants 32

Exercise 5 The Right Answers 39

Exercise 6 Talking about Yourself 42

Exercise 8 Difficult Issues 47

Exercise 7 Interview Techniques 47

Chapter Three Spoken Business Communication 口头商务沟通 55

Exercise 11 Challenges 56

Exercise 10 Your Future 56

Exercise 9 Three More Analysts 56

Exercise 12 Foreign Visitors 56

Exercise 13 Directors' Questions 63

Exercise 14 Sales Managers 64

Exercise 15 German Analysts 69

Chapter Four Communicating with Colleagues and Customers 同事沟通及客户沟通 81

Exercise 16 Positive Points 88

Exercise 17 Telephone Complaint 93

Exercise 18 Kitchen Flag 96

Chapter Five Written Communications 书面沟通 108

Exercise 19 Ginger Jewellery 112

Exercise 20 Diamond Office Equipment 114

Exercise 22 Dragons Basketball 116

Exercise 21 Mountainside Plastics 116

Chapter Six Business Meetings 商务会议 124

Exercise 23 Ransing Corporation 132

Exercise 24 Harland Hotel Meeting 134

Exercise 25 Charles Computing 143

Chapter Seven Cross-cultural Business Communications 跨文化商务沟通 149

Exercise 26 Programme Problems 153

Exercise 27 Conversation Topics 159

Chapter Eight Crisis Communications 危机沟通 169

Exercise 28 Action Points 187

Exercise 29 Staff Matters 188

Exercise 30 Communicating Internationally 189

Chapter Nine Media Communications 媒体沟通 196

Exercise 31 Banking on Success 201

Exercise 32 A Touch of Class 201

Exercise 33 Questions, Questions, Questions 207

Exercise 34 Making Looking Bad Look Good 210

Chapter Ten Business Communications Every Day 商务沟通日日练 222

Exercise 35 Winged Services 222

Exercise 36 Harmony and Peace 223

Exercise 37 Good Fortune Airways 224

Exercise 38 Nan Hai Cars 225

Exercise 39 Lunar New Year Parks 226

Exercise 40 The Royal Treatment 227

Exercise 41 Job Opportunity 227

Exercise 42 Getting the Picture 228

Exercise 43 Read the Newspaper 229

Exercise 44 Agenda Items 229

Appendices 附录Appendix One Cocktail Party（鸡尾酒会） 238

Appendix Two The Card Game（名片游戏） 241

Appendix Three Mr,Mrs,Ms,Dr or John（称谓问题） 244

Appendix Four Getting to Know You（第一次会面） 247

Appendix Five Dealing with Dinner（宴会礼仪） 249

Appendix Six Sneaky Phrases（常见隐语） 253

Appendix Seven Karaoke（卡拉OK现象） 256

Appendix Eight It's All a Matter of Face（面子问题） 257

Appendix Nine Be a Chinese Culture Vulture（汲取中国文化） 260