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跨文化交际基础pdf电子书版本下载

跨文化交际基础
  • 窦卫霖编著 著
  • 出版社: 北京:对外经济贸易大学出版社
  • ISBN:9787810788137
  • 出版时间:2007
  • 标注页数:318页
  • 文件大小:47MB
  • 文件页数:335页
  • 主题词:文化交流-高等教育:远距离教育-教材

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图书目录

Chapter 1 Introduction to Intercultural Communication 1

Learning Objectives 1

Warm-up Activities 1

Ⅰ.Defining Intercultural Communication 3

Ⅱ.The Rapid Increase of Intercultural Communication 5

1.Improvements in transportation technology 6

2.Developments in communication technology 6

3.Changes in mass migration patterns 6

4.Globalization of the world economy 7

Ⅲ.The Development of Intercultural Communication Study 8

1.The development of intercultural communication study in the U.S 8

2.Intercultural communication studies in China 11

Ⅳ.The Complexity in Learning Intercultural Communication 13

1.The multidisciplinary nature and elements of intercultural communication study 13

2.Potential problems in learning intercultural communication 15

Summary of the Chapter 18

Key Terms 19

Words & Expressions 19

Notes 20

Exercises 21

Case Study 24

Chapter 2 Basic Communication Theories 27

Learning Objectives 27

Warm-up Activities 27

Ⅰ.Communication Defined 28

Ⅱ.Needs and Functions of Communication 29

1.Maslow's hierarchy of needs 30

2.Functions of communication 31

Ⅲ.The Classification of Communication 32

Ⅳ.The Process of Communication 35

1.Components of communication 35

2.Models of communication 37

Ⅴ.The Characteristics of Communication 40

Ⅵ.The Challenge of Effective Communication in Interpersonal Encounters 42

Summary of the Chapter 44

Key Terms 45

Words & Expressions 45

Notes 46

Exercises 47

Case Study 51

Chapter 3 The Nature of Culture 53

Learning Objectives 53

Warm-up Activities 53

Ⅰ.Definitions of Culture 54

Ⅱ.Basic Functions and Source of Culture 56

Ⅲ.Ingredients of Culture 58

Ⅳ.Characteristics of Culture 59

Ⅴ.Understanding Cultural Differences 68

1.Normal distribution of people's characteristics 68

2.Minimum-maximum social differences 71

Summary of the Chapter 73

Key Terms 73

Words & Expressions 74

Notes 74

Exercises 75

Case Study 78

Chapter 4 Cultural Values 80

Learning Objectives 80

Warm-up Activities 80

Ⅰ.Concept of Values 81

1.Definition of value 81

2.Values as the core of culture 82

3.Types of values 84

Ⅱ.Priorities of Cultural Values 84

Ⅲ.Study of Values 87

1.Kluckholn and Strodtbeck's value orientations 88

2.Hofstede-Bond value dimensions 93

3.Hall's high-and low-context orientation 103

Summary of the Chapter 108

Key Terms 109

Words & Expressions 109

Notes 110

Exercises 111

Case Study 115

Chapter 5 Verbal Communication 117

Learning Objectives 117

Warm-up Activities 117

Ⅰ.The Relationship between Language and Culture 118

1.The influence of culture on language 119

2.The influence of language on culture 122

Ⅱ.Cultural Impact on Verbal Communication 123

1.Culture's impact on language at lexical level 124

2.Culture's impact on language at discourse level 129

3.Culture's impact on language at pragmatic level 136

Summary of the Chapter 147

Key Terms 148

Words & Expressions 148

Notes 149

Exercises 150

Case Study 155

Chapter 6 Nonverbal Communication 156

Learning Objectives 156

Warm-up Activities 156

Ⅰ.The Nature of Nonverbal Communication 158

1.Definition of nonverbal communication 158

2.Importance of nonverbal communication 159

3.Functions of nonverbal communication 160

4.Classification of nonverbal communication 161

5.Characteristics of nonverbal communication 161

Ⅱ.Cultural Differences in Nonverbal Communication 162

1.Body movement(Kinesics) 163

2.Eye contact 168

3.Body touch 170

4.Paralanguage 173

5.Spatial language 177

6.Temporal language 182

Summary of the Chapter 185

Key Terms 186

Words & Expressions 186

Notes 187

Exercises 188

Case Study 192

Chapter 7 Cultural Differences in Etiquette and Protocol 193

Learning Objectives 193

Warm-up Activities 194

Ⅰ.Understanding Appropriate Etiquette and Protocol 194

1.Defining etiquette and protocol 194

2.The importance of appropriate etiquette and protocol 196

3.The challenge of appropriate etiquette and protocol 197

Ⅱ.Analysis of Cultural Differences in Etiquette and Protocol 198

1.Initial contact 199

2.Social entertainment 202

3.Gift-giving etiquette 212

4.Business scheduling 217

Summary of the Chapter 219

Key Terms 220

Words & Expressions 221

Notes 222

Exercises 223

Case Study 227

Chapter 8 Cultural Differences in Business Negotiation 230

Learning Objectives 230

Warm-up Activities 230

Ⅰ.Defining Intercultural Negotiation 231

Ⅱ.Intercultural Negotiation Variables 233

Ⅲ.Intercultural Negotiation Guidelines 245

Summary of the Chapter 249

Key Terms 250

Words & Expressions 251

Notes 252

Exercises 252

Case Study 256

Chapter 9 Cultural Adaptation and Intercultural Communication Competence 258

Learning Objectives 258

Warm-up Activities 258

Ⅰ.Cultural Adaptation 260

1.Early adaptation: culture shock 260

2.Long-term cultural adaptation 263

Ⅱ.Improving Intercultural Communication Competence 266

1.Components of intercultural communication competence 267

2.Four-step approach to intercultural communication training 272

Summary of the Chapter 275

Key Terms 275

Words & Expressions 276

Notes 276

Exercises 277

Case Study 281

References 283

Key to Exercises 288

Model Test Ⅰ 303

Model Test Ⅱ 309

Appendix Ⅰ Intercultural Films 315

Appendix Ⅱ Related Websites 317

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